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Your 5K Media Budget Isnt Enough
Why you need to spend more then 5K/mo on media
Aug 17
•
Kamil Rextin
7
1
You are ignoring this part of the market.
Why 95/5 might not be gospel
Jul 20
•
Kamil Rextin
4
3
We Had an Attribution Problem. So I Taught HubSpot’s AI to Solve It
At 42 Agency, we work with clients who run complex revenue stacks.
Jun 8
•
Jessica Magaña
9
1
Last Touch attribution is like marketing suicide
Enterprise Measurement doesn't work with MTA models
May 20
•
42 Agency Team
7
Attribution is Broken. Here is the Math That Replaces It.
Most Enterprise marketing teams eventually end up in the same uncomfortable meeting.
May 5
•
Katarina
,
Alejandra Céspedes
,
Mariana Torre
, and
Rameez Faheem
3
2
Most Popular
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On Category Creation
Dec 15, 2021
•
Kamil Rextin
and
Sebastian Cuervo
2
Using HubSpot Sequences for Outbound > Burn Your Domain
Oct 14, 2025
•
Kamil Rextin
5
1
Unlearn what you’ve learned about content marketing.
Mar 23, 2023
•
Ronnie Higgins
and
Sebastian Cuervo
9
How we use AI at 42
Jun 23, 2025
•
Kamil Rextin
and
Alejandra Céspedes
6
2
1
Latest
Top
Discussions
Stop Renaming the CMO. Start Leveling Up Your Team
Marketing is marketing. Not Engineering.
Apr 30
•
Kamil Rextin
10
2
1
Small Gifts, Small Rooms
The ABM Playbook Nobody Runs
Apr 15
•
Kamil Rextin
9
1
You’re Not Nike, and That’s the Point
Why mentions of “brand building” are down 79%.
Mar 12
•
Kamil Rextin
and
Anita Moorthy
9
4
Introducing Forward Deployed GTM
A new model for service delivery for AI GTM tools
Feb 25
•
Kamil Rextin
and
Mariana Torre
8
2
The 3 Layers of Enterprise GTM
Why CTV wont show in your Salesforce Lead Source but it works.
Feb 10
•
Kamil Rextin
6
Why We Fix Your CRM Before We Spend a Dollar on Ads.
Our Operating Model
Feb 5
•
Rameez Faheem
and
Katarina
6
1
Paid Media Isn’t The Problem
Last quarter, a B2B SaaS company came to us with a familiar complaint: “Our paid media isn’t working.”
Jan 20
•
42 Agency Team
13
1
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B2B Marketing Playbooks, Content & Writing by the team behind 42 Agency
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