Our CTV Playbook for B2B

Why you should invest in TV Ads

Nov 27 • 

Rameez Faheem

 and 

Alejandra Céspedes

2

LinkedIn Ads Aren’t Broken. You Just Haven’t Tested This Yet.

How to actually measure LinkedIn Ads

Nov 15 • 

Kamil Rextin

2

1

October 2025

Forecasting in Demand Generation

The Curve Nobody Plans For

Oct 31 • 

Kamil Rextin

 and 

Alejandra Céspedes

7

Using HubSpot Sequences for Outbound > Burn Your Domain

Why HubSpot isn’t built for cold outreach — and how to keep your domain off every spam list on the internet

Oct 14 • 

Kamil Rextin

4

1

September 2025

The Case for Middle-of-Funnel Marketing: Why MOFU Leads Beat Demo Requests

The Messy Middle in B2B Marketing

Sep 30 • 

Kamil Rextin

4

1

Brand is a performance lever

How qualitative research, message testing, and strategic activation make paid media work better — and why most performance teams miss the point

Sep 3 • 

Kamil Rextin

 and 

Alejandra Céspedes

3

July 2025

The Sales Marketer

You read that right.

Jul 30 • 

Sebastian Cuervo

4

2

June 2025

How we use AI at 42

Some thoughts on LLM / AI usage in Marketing

Jun 23 • 

Kamil Rextin

 and 

Alejandra Céspedes

4

2

1

May 2025

Your Funnel is Broken

Hubspot + Salesforce doesn't have to be a pain.

May 13 • 

Kamil Rextin

 and 

Alejandra Céspedes

4

1

2

December 2024

Our Youtube Playbook for B2B

How to scale B2B Demand Generation with Youtube

Dec 1, 2024 • 

Sebastian Cuervo

3

November 2024

Marketing Measurement

Unlocking the Marketing Attribution Blackbox

Nov 5, 2024 • 

Kamil Rextin

It's a Marketer's Buffet!

Bonus Content Inside.

Nov 4, 2024 • 

Kamil Rextin

3