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A Hubspot Playbook for realizing your CRM dreams
Quick favor - Before you start reading, please fill out the audience survey so we can write better essays for you (and we’d like to know who you all…
Apr 20
•
Kamil Rextin
4
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A Hubspot Playbook for realizing your CRM dreams
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March 2023
Product + Content marketing = Engaging content
Quick favor - Before you start reading, please fill out the audience survey so we can write better essays for you (and we’d like to know who you all…
Mar 2
•
Vikash Koushik
and
Sebastian Cuervo
9
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Product + Content marketing = Engaging content
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January 2023
8 SaaS-Specific Benchmarks to Help You with Setting Your Annual Plan and Quarterly OKRs
Quick favor - Before you start reading, please fill out the audience survey so we can write better essays for you (and we’d like to know who you all…
Jan 12
•
Kamil Rextin
7
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8 SaaS-Specific Benchmarks to Help You with Setting Your Annual Plan and Quarterly OKRs
www.42slash.com
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December 2022
Zooming in and out - Performance beyond Ad platforms.
Optimize for humans, not machines.
Dec 1, 2022
•
Michael Lorenzos
,
Rabia Shahid
, and
Sebastian Cuervo
7
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Zooming in and out - Performance beyond Ad platforms.
www.42slash.com
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November 2022
Our Facebook Ads Playbook for B2B SaaS
Yes Facebook can work for B2B, even enterprise.
Nov 3, 2022
•
Kamil Rextin
10
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Our Facebook Ads Playbook for B2B SaaS
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October 2022
How to use attribution to answer important questions in marketing.
Editors Note: To attribute or not to attribute, that is the question. Ask ten folks what attribution means, and you'll likely get ten answers. We don't…
Oct 19, 2022
•
Kathryn Dee
and
Sebastian Cuervo
12
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How to use attribution to answer important questions in marketing.
www.42slash.com
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September 2022
Transitioning to Strategic Marketing Operations: Lessons from Formula 1
Marketing ops managers who read this post should learn what they can do to position themselves as strategic partners to the other functions of the…
Sep 28, 2022
•
Osman Sheikhnureldin
6
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Transitioning to Strategic Marketing Operations: Lessons from Formula 1
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August 2022
Here’s How we Use Databox to Optimize $1.5M in Paid Ad Spend Every Month
Performance + Reporting + Analysis
Aug 31, 2022
•
Eugene
and
Sebastian Cuervo
4
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Here’s How we Use Databox to Optimize $1.5M in Paid Ad Spend Every Month
www.42slash.com
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Our Twitter Ads Playbook
#printingmoney #conversiontracking #demandgeneration
Aug 24, 2022
•
Kamil Rextin
and
Sebastian Cuervo
5
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Our Twitter Ads Playbook
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2
July 2022
Intercom vs Customer.io - An in-depth review on where each one stands out
Quick favor - Before you start reading, please fill out the audience survey so we can write better essays for you (and we’d like to know who you all…
Jul 14, 2022
•
Vikash Koushik
4
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Intercom vs Customer.io - An in-depth review on where each one stands out
www.42slash.com
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How to run killer LinkedIn Ads for B2B
Quick favor - Before you start reading, please fill out the audience survey so we can write better essays for you (and we’d like to know who you all…
Jul 5, 2022
•
Sebastian Cuervo
and
Eugene
5
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How to run killer LinkedIn Ads for B2B
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May 2022
How to create a GTM tech stack aligning Marketing, Sales and Customer Support
Before we get started, we want to thank Sibil Samuel for all of his help with this piece. Honestly, this is just the result of a fruitful conversation…
May 13, 2022
•
Sebastian Cuervo
3
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How to create a GTM tech stack aligning Marketing, Sales and Customer Support
www.42slash.com
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