It seems PLG is a relatively intuitive process, but it is pretty complex once you consider how the entire marketing infrastructure, operations, and teams must adapt to serve the customers. To better understand the process and turn product usage into pipeline, we met with
PLG is a journey, not a place.
PLG is a journey, not a place.
PLG is a journey, not a place.
It seems PLG is a relatively intuitive process, but it is pretty complex once you consider how the entire marketing infrastructure, operations, and teams must adapt to serve the customers. To better understand the process and turn product usage into pipeline, we met with